It’s been nearly a decade since CR80News reported that a couple of campus card industry veterans opted not to join Blackboard when their employer, Student Advantage, sold the assets of its student payment offering known as SACash.
A Blackboard company spokesperson told CR80News that CardSmith’s management, employees, locations and brand would remain in place and operate as an independent entity for now. “By joining forces with Blackboard, we are giving an innovative solution more scale to serve more institutions and improve the educational experience.”įor the foreseeable future nothing is expected to change at CardSmith. “As cloud infrastructures become more mature and deployment more widely adopted, today’s news marks a big step in the evolution of the campus transaction industry,” says Jay Summerall, founder and president of CardSmith.
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VDS founder Emil Bonaduce and his team built the widely-used card production software, RapidCard IDMS, as well as a host of student tracking and mobile verification offerings.ĬardSmith serves more than 200 institutions and the Blackboard release cites CardSmith’s reach at more than 2 million cardholders.
“Combining with the campus card industry’s only proven and comprehensive cloud deployment offering, we are able to deliver a full-range of reliable and scalable options to schools,” says David Marr, senior vice president of Blackboard Transact.īlackboard will also benefit from key products for card issuance and student tracking that joined the CardSmith portfolio following its 2012 acquisition of Jupiter, Fla.-based Vision Database Systems. Smaller entities that traditionally have been unable to afford or maintain hosted solutions may now be within the company’s sweet spot. The acquisition potentially opens the door for Blackboard to pursue a wider range of institutions as well as other closed campus environments like schools, corporate campuses, residential and retirement communities. As a result of the acquisition, Blackboard can now deliver both cloud and locally hosted solutions.
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In its ten-year existence, CardSmith built a multi-tenant cloud technology alternative to hosted card systems, enabling both universities and K-12 environments to deliver student ID solutions without the need to host software or physical servers on campus.
The acquisition broadens Blackboard’s system deployment capabilities adding an established software-as-a-service option to its traditional on-premise offering. Blackboard acquired rival campus card vendor and cloud-system provider, CardSmith.
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